| Review: |
‘Web 2’ can refer to a perceived second generation of web-based communities an hosted services, such as social networking sites, wikis and folksonomies, which aim to facilitate creativity, collaboration, and sharing between users. This book, for executives, strategists, technical professional and marker, points out the specific innovations that are most likely to deliver value to your organisation. It will also help you plan for, and profit from, user generated content, Rich Internet Applications (RIAs), social networking, semantic web, content aggregation, cloud computing, the mobile web etc. There are chapters on: User generated content; Rich Internet applications; Social networking; Content aggregation, syndication and federation via RSS and Atom; Web 2.0 architecture case studies; Tending to Web 3.0; Cloud computing; Web 2.0 and mobility; Web 2.0 @ Cisco; Cisco’s approach to sales. |